Links and Lists
Free advertising for your practice. A list of search engines and directories where you can quickly and simply add your practice details.
General interest articles which would be of particular use when first starting out in practice.
Free advertising for your practice. A list of search engines and directories where you can quickly and simply add your practice details.
How designing, creating and having your own website can be achieved with very little financial outlay and negligible computer skills – ideal for those just starting out in business who need to create an online presence in order to begin promoting their practice.
Some longer-established therapists give some hints and tips about marketing and promotion of their practices for the benefit of those just starting their business.
Various therapists give their opinions and experiences of providing treatment either at a reduced rate or for no charge to certain clients / patients.
An advertising ‘offer’ that started many years ago, but is still ongoing – that of offering ‘a specially selected’ hypnotherapist the chance to advertise their practice on GP appointment cards, surgery handbooks and hospital calendars, notice boards etc. This is a selection of comments from therapists who have looked further into this opportunity.
Discussion of the merits and disadvantages of renting a room by the hour as against paying a percentage of fees taken. Examples provided of the different agreements under which various therapists work. Some very useful points providing valuable food for thought for anyone thinking of renting a room in a salon, clinic or centre.
Examples of business and/or appointment cards for your practice.
Tips and information about setting up and running your own business, whether working from home, in a clinic or separate office. Includes areas such as insurance, bookkeeping, business rates, banking and other points to consider.
An informative and easy-to-read guide to the internet for those first setting up their business or who have been reluctant to market their practice online.
Three therapists discuss the merits and disadvantages of running their hypnotherapy practice from home, or having an office or consulting room elsewhere.
Ken Warren’s easy-to-read, informative 50-page e-book is full of common sense advice and information on setting up and running and maintaining your practice.
Example/Draft which could be used as the basis for a letter for you to introduce yourself and your practice to dentists, doctors, medical centres etc. with the intention of gaining patients through them.
One therapist’s way of gaining confidence and reducing nervousness about questioning and record making / note taking, when treating her first patient
Example/Draft which could be used as the basis for a letter for you to introduce yourself and your practice to sports clubs, businesses etc. with the intention of gaining patients through them.
How to reduce the amount of unwanted telephone calls, junk mail and spam which you receive.